by Marc McIntosh | Jan 27, 2026 | Analytics, Client Resource Center, Social
If you’ve accidentally added your Instagram accounts to the same Meta Accounts Center, don’t worry — you can separate them. Having accounts linked incorrectly can cause problems like auto-posting or confusion when switching profiles. Why This Matters When...
by Marc McIntosh | Jan 27, 2026 | Analytics, Client Resource Center
In today’s digital world, being found online is essential for small business success. Search Engine Optimization (SEO) is one of the most powerful tools to help your business show up in search engine results. This guide explains what SEO is, why it matters, and...
by Marc McIntosh | Jan 27, 2026 | Analytics, Client Resource Center
Create and track custom events in GA4 using Google Tag Manager or GA4’s built-in tools to measure key user actions and improve marketing decisions. Why This Matters Custom events help you track key user interactions on your site—like add to cart, begin checkout, or...
by Marc McIntosh | Jan 27, 2026 | Analytics, Client Resource Center
Add Google Analytics 4 to your Shopify store and verify it’s working, so you can track how visitors behave on your website. Why This Matters Google Analytics helps you answer key questions like: ✅ How many people are visiting your website? ✅ Where are they...
by Marc McIntosh | Jan 27, 2026 | Analytics, Client Resource Center
If you’re working with a marketing team or tech professional, delegating access allows them to manage your domain settings without sharing your login details. Follow these steps to safely grant access for domains only. Why This Matters Delegating access...
by Marc McIntosh | Jan 27, 2026 | Analytics, Client Resource Center
If you’re managing an event on Eventbrite, you’ll want to download a full report of all ticket sales—including any applied coupon codes. This helps track promotions, review attendance, and analyze revenue. Why This Matters Gives you a detailed view...
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